Product Landing Page Re-Design
Complete re-design of the PLPs across the entire site based on extensive research into UX & UI concepts. Working closely with business analysts and developers to create the final designs from initial wireframes.
Old Design
New Design
Old Design
New Design
Chooworld Re-Design
Complete re-design of Chooworld from initial wireframes to finished designs. Working closely with the social team to meet business KPIs. Full working protoypes were created for this project.
Checkout Intercept
The new checkout designs are aimed to make consumers log in rather than checkout as a guest. The specific requirements were set by the brand, then each journey was mapped out in clear designs.
Journey 1: Registered customer signs in (below)
Journey 2: Registered customer tries to say that they're new.
Journey 3: Registered customer checks out as guest
Journey 4: New customer checkout
Desktop and Mobile Email builds for all regions
